A domain’s purpose: Brand aide vs. navigation aide
One person asked, “I like this business, they have their .CA but it forwards to a .com, does it count?”.
Eesh, OK we’ll allow it. Some businesses redirect their .CA domain to a .com (and vice versa). This is not a bad strategy for those who want to cover their bases by claiming variations of their domain, and setting up a domain redirect is a fairly simple thing to do.
However, while .com has appeal for some businesses that sell internationally, a restaurant’s website visitors are overwhelmingly local, in Canada! Bonus, a .CA domain can help with SEO. So, seeing a .com on a local restaurant makes us a little sad.
We hope you learned something new about .CA domain names! If you are looking to support a local business, look for that .CA domain name! Is your favourite local restaurant using a .CA domains? Share it with us on social media!
Ok… here are a few more photos that we’ll leave you with!